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Jan. 11, 2023
Stephen Perchikov is an expert in scalable personalization, and he discusses how technology can be used to amplify the work of recruiters. He explains that in today's world, automated messages are a turn-off, and that personalization is key to maintaining intimacy with potential candidates. In order to be successful in social selling and growing one's LinkedIn audience, it is important to focus on outbound outreach and content. Positioning is key, and it is important to choose a niche and focus ...